A tourism
inventory lists the resources which a community has to attract, entertain
and service visitors. Awareness of the range, quality and scale of tourism
resources assists in identifying a community’s tourism strengths and market
opportunities. Because Revelstoke must compete with other destinations for
tourist visits, it was important that this study attempt to evaluate
Revelstoke’s tourism resources from a competitive perspective. As a result,
the information in this section is intended to help address the following
issues:
- What does
Revelstoke have that would cause a tourist to want to visit?
- How do
Revelstoke’s tourism resources differ from other, competitive
destinations?
- Are existing
support services (e.g., accommodation, food services, tour guides)
adequate to service the tourism products Revelstoke would like to
promote?
What Does Revelstoke Offer Tourists?
A review of Revelstoke’s tourism inventory
indicates that the community has a range of natural and built resources to
service visitors. These resources are summarized in Table 2-1.
- A number of years
ago, Revelstoke participated in the provincial Downtown Revitalization
Program, upgrading its downtown core and improving the profile of its
heritage buildings. Inspired by the impact of the program on the visual
appeal of the downtown core, many owners of heritage homes also upgraded
the appearance of their homes. As a result, the community is quite
visually appealing to visitors. The town’s heritage character is
complemented by four, differently themed museums: Revelstoke Railway
Museum, BC Interior Forestry Museum, Revelstoke & District Museum and
Archives, and Firemen’s Museum. As a millennium legacy to the community,
the City of Revelstoke constructed a gateway feature at the western
access to Revelstoke with complementary design to the heritage theme of
the downtown revitalization. These two prominent monuments are an
attraction intended to draw visitors off the highway into the downtown
core.
- In addition to
Museums, visitors have twelve other built attractions in the Revelstoke
area from which to choose: Craigellachie, Enchanted Forest, Beardale
Castle, Three Valley Gap, Canyon Hot Springs, Halcyon Hot Springs, Hill
Creek Spawning Channel, Bridge Creek Spawning Channel, Revelstoke Dam
Visitor Centre, Revelstoke Visual Arts Centre, Powder Springs Ski Resort
and Revelstoke Golf Course.
- There are two
National, five Provincial and two Municipal parks in the Revelstoke
area. The two National Parks (Mount Revelstoke and Glacier) serve as a
significant tourism draw and support a wide range of outdoor recreation
activities (hiking, ski touring, wildlife viewing etc.). More than
30,000 visitors travelled the Mount Revelstoke Parkway in 2001 (May to
October), while more than 500,000 visit Mount Revelstoke and Glacier
National Parks annually. Information provided by BC Parks during 1999
and 2000 indicate that on average there were 30,000 visitors to Blanket
Creek Provincial Park and 26,000 visitors to Martha Creek Provincial
Park during the months of May to September.
- The Revelstoke
area offers visitors a mix of summer and winter activity options ranging
from hiking to heli-skiing and hunting to rock climbing. The quality of
the resources which support some of these activities attracts visitors
from both short and long distance markets (e.g., 40% of heli-skiers come
from Europe and 55% come from the U.S.; 75% of cat skiers come from
outside B.C.; and 60% of mountaineers come from the U.S. while 35% come
from eastern and central Canada). There are several companies based in
Revelstoke which service visitors interested in participating in soft
and hard adventure activities. These include several helicopter
companies, snowmobile rental/tour operators, horseback operators, river
rafting operators, fishing tour operators, backcountry operators,
heliski and catski operators, and bike tour rental/operators. A number
of these operators are well known in the American and European markets.
- The Revelstoke
area has a total of 70 accommodation properties providing 1355
beds/rooms and 978 campground sites. This inventory indicates that
Revelstoke can accommodate approximately 4,000+ guests on a daily basis
(assuming double occupancy) during the summer months, and approximately
2,500+ during the winter months (when campgrounds are unavailable).
- Of existing fixed
roof accommodation facilities there are 21 hotels and motels, 16 B&Bs, 5
cottages/resorts, 1 hostel and 7 backcountry lodges located in the
Revelstoke area.
- Twelve campgrounds
managed by the public sector provide 242 sites, and nine commercially
operated campgrounds offer 736 sites for outdoor enthusiasts.
- It is difficult to
get defensible month by month occupancy rate estimates from
accommodation operators. Awareness of occupancy would help identify
those months during which excess capacity is likely to be available and
assist in preparing strategy recommendations. It appears that some of
the larger properties are close to or at capacity during the summer and
during prime heli-ski and snowmobile season in the winter, while smaller
and/or older properties generally have space available in all but the
peak summer season.
- Revelstoke has 38
restaurants (including three at Three Valley Gap Resort) from which
visitors can choose. Of these restaurants, thirteen are family, nine are
ethnic, four are fast food, four are fine dining, three are pubs, and
the remainder are cafeterias, coffee houses, delis, etc.
- Several facilities
in town can accommodate groups of up to 300 people.
|
Table 2-1
Revelstoke
Tourism Resource Inventory*. |
|
Inventory Category
|
Number |
Size/Capacity |
|
Roofed Accommodation: |
Beds/Rooms |
|
Hotels/Motels |
21 |
1036 |
|
Bed & Breakfasts |
16 |
53 |
|
Hostel |
1 |
26 |
|
Cottages/Resorts |
5 |
75 |
|
Backcountry Lodges |
7 |
165 |
|
Food Services: |
|
|
Family |
13 |
|
|
Ethnic |
9 |
|
|
Fast Food |
4 |
|
|
Fine Dining |
4 |
|
|
Pub |
3 |
|
|
Deli/Cafe/other |
5 |
|
|
TOTAL |
38 |
|
|
Business/Convention
Facilities: |
Seating: |
|
Community Centre |
1 |
300 |
|
Hotels |
3 |
50+ |
|
Attractions: |
|
|
Museums |
4 |
|
|
Other Attractions |
12 |
|
|
Sporting Attrractions |
2 |
|
|
Parks: |
|
|
Federal |
2 |
|
|
Provincial |
3 |
|
|
Municipal |
2 |
|
|
Activities: |
|
|
Alpine ski/ snowboarding areas |
1 |
|
|
Nordic/ski touring areas |
4 |
|
|
Heli/snowcat skiing operators |
7 |
|
|
Snowmobiling areas |
7 |
|
|
Canoe rental |
3 |
|
|
Canoeing areas |
6 |
|
|
Kayak rental |
1 |
|
|
Hiking trails/nature walks |
44 |
|
|
Mountain bike trails |
25 |
|
|
Hunting guides |
2 |
|
|
Rock climbing areas |
2 |
|
|
Fishing |
4 |
|
|
Caving |
2 |
|
|
Golf |
1 |
|
|
Horse Trekking |
2 |
|
|
Whitewater rafting |
1 |
|
|
Swimming areas |
3 |
|
|
Hot Springs |
2 |
|
|
Heli-Hiking (Guided) |
2 |
|
* From Revelstoke Area Tourism
Profile (Revelstoke Economic
Development Commission), August 1995. Updated 2003
Continue to Visitor Profile...
|